CLIENT: Comune di Melzo
DATE: April, 2024

Design of the poster for the town’s annual fair: the 403rd Melzo Fair, which took place in April.

The council wanted to give the graphics a fresh look, and I was asked to propose a concept that wouldn’t radically alter their existing graphic style, but which would at the same time show how Tradition and Innovation (the fair’s theme) can blend and coexist.

For this reason, I opted to create an illustration that would showcase the fair’s main features in a single large composition, which could then be adapted for the town map and various graphic materials.